Roland and Roland DG Collaborate on Customization of Limited-Edition Dual Bus Gaming Mixer

 

 

Hamamatsu, Japan, January 12, 2024 – Roland DG Corporation, a leading manufacturer of wide-format inkjet printers and printer/cutters worldwide, is pleased to announce that it collaborated on the customization of Roland Corporation's BRIDGE CAST gaming audio mixer, which will be sold exclusively at the pop-up store of the popular four-member gaming streamer group ORETACHI NO ASOVIVA! (referred to as OREVIVA!)

For 50 years, Roland’s innovative electronic musical instruments and multimedia products have fueled inspiration in artists and creators around the world. Embraced by hobbyists and professionals alike, the company’s trendsetting gear spans multiple categories, from pianos, synthesizers, guitar products, and electronic percussion to DJ controllers, audio/video solutions, livestreaming products, and more.

From January 13 to 28 at MAGNET by SHIBUYA 109, an OREVIVA! pop-up store will be open. During this period, customers who visit the store can purchase BRIDGE CAST, which will be sold in a limited edition, and get a faceplate for the product with an OREVIVA! limited design. Roland DG cooperated in the production of the faceplates with their VersaOBJECT MO-240 UV inkjet printer.

Mr. Imabeppu, an engineer at Roland and the lead planner of this project said, "Since its launch in January 2023, BRIDGE CAST has been well received by game distribution customers for its excellent performance and design. We wanted to offer a special faceplate for OREVIVA! fans to use this product, so we planned this collaboration. For this project, we used aluminum plates with a special coating that is difficult to print on with ordinary inkjet printers. However, with the Roland DG printer, we were able to achieve high-precision results that gave these plates a sense of luxury. In addition, we were able to complete the project in a shorter delivery time compared to the method of wrapping the plates by hand. The MO-240 was an essential part of this project."

Mr. Putera Takahashi, a member of OREVIVA! said, "The design had a lot of small text and illustrations, but I am very happy with the finished product, its detailed and precise expression. I hope that many of our fans will take this opportunity to experience the excitement of live gameplay with BRIDGE CAST, which I use myself."

Tony Miller, President of Roland DG’s Global Sales and Marketing Division, said, "Our company was founded in 1981 as a Roland Corporation group company. Although we are now separate companies, we still use "Inspire the Enjoyment of Creativity" as one of our slogans and we provide people around the world with the amazement and joy of creation, as well as the wow and excitement that result from it. We are very excited to collaborate with Roland, which has the same DNA, to bring the charm, fun, and excitement of live gaming entertainment to many more people."