Roland DG Blog

work with your clients to find the right tonal values

Learn more about colour management in VersaWorks 6

If you work in the graphics industry, you’ll know how important colour accuracy is to customer satisfaction. But accurately matching colours to previous print runs, customer expectations, or how colours appear on screen is fraught with difficulties. In this second part of our RIP blog-series, we will take a closer look at the importance of getting colours right, linearization, ICC profiling and colour matching.

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Find your purple cow

Nearly every industry active today is facing the same basic issue: how can you make your new and existing products stand out in an already overcrowded market space? One answer can be found in Seth Godin’s Purple Cow. He urges businesses to redefine what they sell, not how they sell it by creating truly remarkable products that are actually worth talking about. And he believes you can find them, no matter what industry you’re working in.

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