Using UV Print Technology to Customise Top-of-the-Line Headphones
V MODA | America
V-MODA is an audio equipment manufacturer that produces headphones and earphones used by many top DJs and musicians because of their stylish design and high quality. They also offer customisation services to suit individual tastes and preferences.
The introduction of Roland DG's LEF UV printer has opened up a world of possibilities for our business. The LEF is a total win-win – I can be more creative and so can our customers.
Before
- They already offered laser engraved customisation, but an increasing number of clients were requesting colour designs. The company wanted to be able to offer customers the colour they were asking for.
- In addition to orders from individuals, they wanted to accommodate requests from companies and artists with more demanding colour requirements and higher order volumes.
After
- In addition to the colours requested by customers, texture expressions such as gloss and embossing are now available. Orders for full-colour customisation increased rapidly and became a popular service.
- The wide colour gamut allows accurate reproduction of corporate brand colours.
- The company is now able to handle larger volume orders. For the V-MODA x Jimi Hendrix collection, over 1,200 shields were printed.
